And the Journalism Award goes to … AI!
The Globe and Mail’s artificial intelligence engine, Sophi, has been used to curate 99% of our website.
Finalists for 2020 Online Journalism Awards have been announced and among them is Sophi: the secret weapon of Canada’s national newspaper.
The Globe and Mail’s digital properties are powered by an AI engine called Sophi that autonomously curates 99 per cent of our content.
Sophi has been trained by editors to understand what is relevant to each page (e.g., the homepage vs the business section page) as well as which articles are not appropriate.
The newsroom still works with a version of Sophi as a support for its decisions and an analytics tool, because human editors still curate the top three story packages on the home page and the business page. The editors also have the option to override decisions made by Sophi if necessary.
Have a look here to learn more about Sophi:
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